As a consultant to creative small business owners, one thing I've learned is that we ALL struggle with very similar issues and roadblocks when it comes to improving, growing or changing our businesses.
A very popular question goes something like this:
"I love making th...
So. How much SHOULD you expect to sell at a show?
To start, here is a quick and dirty general formula to help you start figuring out if a show is worth your time:
Booth Fee x 3 = the MINIMUM amount to sell at the show to make it even remotely worthwhile.
What does th...
It's Holiday craft show season once again and vendors everywhere are struggling with the same question: "How much inventory do I make for my shows?"
Want a quick answer that works? Here's the most common formula:
Figure out how much you plan to make in sales at the...