So. How much SHOULD you expect to sell at a show? To start, here is a quick and dirty general formula to help you start figuring out if a show is worth your time: Booth Fee x 3 = the MINIMUM amount to sell at the show to make it even remotely worthwhile. What does that look like? On the low end of the spectrum: If you paid $20 for a booth, then according to the formula, you should pull in a minimum of $60 in sales to make it worth your time. (Of course, ideally you'll sell wa

It's Holiday craft show season once again and vendors everywhere are struggling with the same question: "How much inventory do I make for my shows?" Want a quick answer that works? Here's the most common formula: Figure out how much you plan to make in sales at the show and bring about 3-4 times that amount in merchandise. Example: Planning on selling $500 at the show? Bring at least $1500 - $2000 worth of merchandise. (Keep in mind this is a very, very general guideline) Ver